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Quality Times | News and updated from the AWI Quality Certification Corporation
December 11, 2013 - Winter 2013
Important Reminders! 
  • Don’t forget to renew your QCP Accreditation!
  • And, remember that QCC’s toll-free phone number has changed to (855) 345-0991.

Do you need help preparing for your initial plant inspection?

  • Contact the QCP office at (855) 345-0991. We can help!
In This Issue:
Top News
•  Industry Veteran Named AWI / QCC Executive Director
•  QCC Board of Directors Identifies Education Needs in Strategic Planning Session
•  Keep It Current: 2014 QCP Renewal Period is Underway
QCP on the Road
•  QCP Visible at AWI Convention
•  QCC Participates in CSI—SCIP Panel Prior to Exhibiting at Construct 2013
•  QCP Meets CMAA
The View from Here
•  QCP: An Efficient Quality Assurance Program
Tech Talk
•  Irreconcilable Differences
•  AWS Update: Progress Made
Season’s Greetings!
•  Happy Holidays from QCC
Q Top News
Industry Veteran Named AWI / QCC Executive Director

Randolph Estabrook, former owner and CEO of Enterprise Woodcraft & Design, Inc. of Brentwood, MD, was appointed Executive Director of the Architectural Woodwork Institute Quality Certification Corporation (AWI / QCC). With 20 years of architectural woodwork experience, including six at the helm of the Quality Certification Program (QCP), he brings unique experience back to AWI / QCC.

Back on Board

“After a six-year absence from AWI / QCC, we are pleased to have Randy back as the leader of our professional staff.  Not only will his firsthand knowledge of the woodworking industry be valuable, but his volunteer service within AWI National and the predecessor of the new local AWI Capital Region Chapter will be a plus in advancing the Quality Certification Program to the next level of professionalism in the industry within the framework of our organization,” said QCC President Joe Sorrelli in announcing the appointment.  “Randy Estabook is a perfect complement to the AWI and QCC team of professionals.  We are delighted to have him back on board,” Mr. Sorrelli added.

Mr. Estabrook served as Director of AWI / QCP from January 2002 until June 2008. Under his oversight, QCP developed national and international participation, doubled program growth and increased stakeholder earnings 300%.

Awards / Expertise

Mr. Estabrook has an impressive list of awards to his credit from projects for some of the country’s most prestigious manufacturing companies, telecommunications firms, law firms, and contracting firms.  He has personally been involved in design development, production and installation of projects across the United States and in Europe.

Most recently, Mr. Estabrook held the position of marketing director for AWI Manufacturing Member firm Gaithersburg Cabinetry & Millwork where his responsibilities were business development and strategic marketing initiatives.  He also was responsible for project capture and served on the oversight team for fabrication and installation of the new presidential library at Mt. Vernon for George Washington.

AWI & QCP Roles

Mr. Estabrook has been active within AWI as a National Director, as a member of the AWI Executive Committee, Chairman of the Education Planning Committee, presenter member of the AWI Estimator Seminar Team, member of the AWI Speakers Bureau, and as an AWI QCP “Premium Grade Manufacturer” participant.

The new QCC Executive Director is eager to advance the AWI Quality Certification Program. “I look forward to the challenges and rewards that the Quality Certification Program and the Architectural Woodwork Institute will present. I have always enjoyed my involvement with AWI and this opportunity will allow me to once again work with the woodwork industry’s highly-respected, premier risk-management program,” Mr. Estabrook said.

QCC Board of Directors Identifies Education Needs in Strategic Planning Session
By Randy Estabrook, AWI / QCC Executive Director
When the QCC Board of Directors met in New Orleans on October 28-29, 2013, they carved out time for a strategic session to look inward and outward at the structure and workings of the Quality Certification Program (QCP). This session used the ‘World Café’ methodology, and I can state that this methodology produced some very interesting outcomes. While a typical board meeting is usually somewhat formal, this format allowed members to talk in small groups (3) about specific questions that had been posed by our facilitator, then change groups and continue the conversation. The outcome was truly amazing. The board was able to become more intimate and comfortable with each other, which led to a new awareness about challenges QCP faces as well as the ability to focus on goals QCP would like to achieve.

Perhaps most significant is the need for education of current and prospective participants in the QCP. Too many firms have expressed frustration about knowing how to prepare for their initial plant inspections; other firms that have been awarded their first QCP project—which will need inspection—have been challenged about how they should prepare. There are too many questions and concerns; QCP and AWI need to address these issues. Since the board meeting, QCC has had conversations with AWI’s Education Committee about addressing these challenges.  QCP identified several goals for the program which include reducing withdrawn projects by 50% and increasing the number of AWI member firms that are QCP participants.
Keep It Current: 2014 QCP Renewal Period is Underway
The annual renewal period for all currently accredited firms began November 1, 2013. Each participant was sent an invoice to their designated QCP contact by USPS the first week in November. The renewal process involves two steps:

1. Payment of renewal fee.
2. Signature and date of acknowledgement on the AWI / QCC Code of Ethics form.

Renewals are due by 11:59 PM EST, Dec. 31, 2013. Companies that submit after this date will be charged a $300 late fee. Those who have not yet been Q-accredited for one full year are also required to renew, and will receive a pro-rated renewal invoice for 2014.

Renewals may be submitted by mail, by fax (with a credit card number) or they can be remitted online. Simply click here to renew online or visit the QCP website,, at your convenience. (NOTE: You will need your username (P-number) and password (C-number) to renew online, which are printed on your invoice.)

We look forward to your continued participation with the QCP in 2014 and appreciate the timely renewal of all the participants that have already completed the process. If you haven’t already renewed, make sure to complete the process by Dec. 31, 2013 to avoid late fees and ensure that your company’s accreditation(s) continue to be available on the QCP website.  Thank you!

Q QCP on the Road
QCP Visible at AWI Convention
“The AWI Convention in Orlando, FL was one of the best I have attended,” reports QCC Executive Director Randy Estabrook.

“The Black and Decker Case study of DEWALT® from the Harvard Business School was exceptional. The multi-hour workshop was very well presented by Marc Sanderson, who did a superior job of tying lessons learned back to AWI member companies and the challenges they face in today’s business climate. The context of the workshop was a hands-on environment with no pre-scripted outcomes. This allowed all attendees to have input, experience some head scratching and ultimately have some takeaways making the experience very valuable. I applaud the AWI Convention Planning team on a job well done.

Other noteworthy programs were the open forum discussion with general contractors as well as a panel of architects. These sessions were unprecedented at an AWI convention. Imagine being able to ask a group of client-like individuals important questions that you may not be able to obtain from people in your own network of customers. Again, interacting and acquiring valuable information was a benefit for all convention attendees.

The QCP booth was well visited during the many events that were held in the supplier showcase area of the hotel conference center. It was a great opportunity for QCP staff to interact and ask questions of current participants, such as, ‘What are some of your biggest challenges with QCP?, How would you change the program given the opportunity?’

The booth was visited by prospective manufacturing and installation attendees who were very enthusiastic about the values QCP could add to their businesses.

QCP is proud to be associated with such a distinguished group,” Mr. Estabrook said.
QCC Participates in CSI—SCIP Panel Prior to Exhibiting at Construct 2013

The Quality Certification Program exhibited at the Construct 2013 Construction Specifications Institute (CSI) trade show held at Music City (convention) Center in Nashville, TN.  QCC President Joe Sorrelli and Tricia Roberts, Senior Director of Operations, manned the QCP booth, which all three days brought heavy traffic.  “Besides connecting with hundreds of CSI specifiers that already regularly use QCP, we met many new prospects.  The most frequently asked questions related to the QCP fee schedule and how to register projects once properly specified. We also answered technical questions regarding the Architectural Woodwork Standards (AWS),” Ms. Roberts said.

“Mr. Sorrelli was invited to participate in a special panel presentation organized by the Specification Consultants in Independent Practice (SCIP) on the topic of Contractor and Craftsmen Certifications. Over 40 independent consultants attended and Mr. Sorrelli explained the QCP accreditation program from its formation 18 years ago to the current program that tracks over 1,500 active projects both nationally and internationally.  The presentation ended with an open question and answer period, and Mr. Sorrelli answered all questions regarding the inspection process as well as technical compliance issues experienced by SCIP members on past projects.  The interaction and intelligent questions were extremely beneficial feedback to help us better communicate and serve our stakeholders to meet their expectations of a certification program,“ Ms. Roberts said.

SCIP invited three different organizations to join a dialog with their members. Pictured are: Bill McHugh, FCIA panelist, Firestop Contractors International Association with its recently established certification program; Joe Sorrelli (center), AWI panelist, Architectural Woodwork Institute with its well established Quality Certification Program; and Tony Darkangelo, FCA panelist, Finishing Trade Contractors International with its proposed certification program.

Photo courtesy of SCIP

“This fall, the Quality Certification Program (QCP) broke new ground by exhibiting for the first time at the national conference of the Construction Management Association of America (CMAA), held in Las Vegas, October 28- 29,” QCC Program Director Wayne Hintz reports.

“The contacts made at this event represented the wide range of activity and services found in the commercial construction management industry.  There were sizeable companies engaged in large scale international projects (airports, waste water management plants, etc.) as well as freelance individuals offering their expertise to owners planning future construction."  While architectural woodwork is typically only one "star" in a large constellation of items handled by construction managers, there was high interest from firms whose projects often include significant woodwork.  Many of these attendees were previously unfamiliar with the Architectural Woodwork Standards and QCP, and were intrigued to learn that this level of quality assurance was available for the millwork components of their projects.

"Somewhat unexpectedly, there were also several contacts made from construction industry educational organizations, such as the New School of Education and Design (San Diego and Italy), and the ACE Mentor program.  The Professional Practices division of CMAA also expressed interest in educational speakers from the AWI Speakers Bureau and the Quality Certification Program.  Quality Times will keep its readers posted regarding developments in QCP’s promising relationship with its new construction management friends,” Mr. Hintz said.


Q The View from Here
QCP: An Efficient Quality Assurance Program
By Rick Kogler, AWI / QCC Board of Directors

The Quality Certification Program (QCP) is positioned to protect our woodworkers, future project owners and design professionals from work which does not comply with speciifications and/or the Architectural Woodwork Standards (AWS).  With the turnaround in the economy and future growth in the southern part of the country there will be tremendous opportunities for high-end commercial work.  There is several billion dollars’ worth of expansion in the southern Mississippi River area alone.

We all are aware that with the increase of demand and the lack of current production capability to supply the demand, startup companies are inevitable.  The question is, will these startups produce a quality product or do the firm’s craftsmen and technicians even know how to interpret the AWS?

If the design community embraces the QCP in their specs, they will have taken a giant step forward to protecting everyone’s interest.  The Quality Certification Program stands ready to offer project certification to existing participant woodworking firms.  This in itself levels the playing field and should give the designer and owner the comfort of having some assurance that they will be receiving what was called for by the designer in the contract documents and specifications.

With new firms seeking accreditation, the Quality Certification Program is there to assist them through the process.  This includes access to the Architectural Woodwork Standards and familiarization with the “rules of the road as embodied in QCP’s published Policies.”  This helps our industry keep everyone bidding a certified project on a level playing field.

With the return of Randy Estabrook as our Executive Director, we will continue to administer QCP as fairly and equitably as possible, and to focus on the program’s core mission of accrediting applicant firms and verifying compliance of our participants’ work with the Architectural Woodwork Standards and project specifications.  QCP representatives and staff are available to answer any questions or receive any comments regarding the certification process, QCP Policies, or the Standards.

Yes, I believe that being a participant in the Quality Certification Program is a must for the future.

Q Tech Talk
Irreconcilable Differences
By Wayne Hintz, QCP Program Director

During a recent QCP project inspection, an interesting anomaly in the Architectural Woodwork Standards (AWS) revealed itself. This issue pertains to the requirement for veneer grain in wood base cabinets to align vertically from flush cabinet door exposed faces to the faces of the drawer fronts above.  This requirement applies to both Premium and Custom Grades.  See Architectural Woodwork Standards, Edition 1, Section 10, and, and Section 10, .  (Also see the Errata affecting these AWS citations at  The errata change requires the grain within a single cabinet face to be continuous not only vertically, but also horizontally.  The obvious way to achieve this with certainty is to cut the doors and drawer fronts for each cabinet from one piece of material.)

In a case where project specifications require the door panels to also be balance matched, the question arises:  “How can the required vertical grain matching be maintained where there is a pair of doors, but only one drawer front above, which spans the entire width of the cabinet?”

AWS Section 4 (Sheet Products), defines balanced match as a condition where “Each panel face is assembled from veneer leaves of uniform width before edge trimming…”  In other words, it is usually necessary to trim material from the left and right outer veneer leaves of the individual cabinet doors in order for them each to achieve a balanced match within the door panel while maintaining the door width required." However, this creates a problem because removing material from the vertical door edges on either side of the center gap between the doors makes it impossible to align the doors’ veneer leaves with the single drawer face veneer leaves above, unless a similar amount of material is removed from the center of the drawer face.  But to do that would interrupt the uniformity of the veneer leaf widths on the drawer face interior, possibly make it difficult to keep the drawer face perfectly flat, and would be generally counter-intuitive and aesthetically unacceptable to most designers, woodworkers, and owners.

As you are probably aware, the Joint Standards Committee (JSC), of which AWI is a member, created the AWS and is continually refining its content (in many cases based on suggestions from woodworkers).  The JSC has recently addressed the veneer balancing issue described above.  The result is a change to the language of item in the “General Information” portion of AWS Section 10 (page 255).  The change is found on the AWS Errata website  (The Errata is an electronic file which lists changes made to the AWS since the most recent release of the hard copy version.  The changes appearing on the Errata website supersede the AWS hard copy, and are an official part of the Standard.)

In this case, the Standard’s language has been changed from a recommendation that the designer specify “Matching of veneer leaves within a panel face” to specification of “Matching of veneer leaves within a cabinet unit.”  This allows the architect to equate an entire cabinet face to a single panel for the purposes of “Balance” matching.  If adopted by the designer, this change eliminates the need to remove any appreciable material from the vertical edges of the cabinet doors on either side of the center gap between them.  Thus, vertical alignment of the veneer leaves between a pair of cabinet doors and a single drawer face can be maintained.  This change to the Standards is new, deals with an architect’s specification, and is concerned with an aesthetic issue.  Therefore, QCP recommends that for projects specifying “Balance” matching, a request for information (RFI) or submittal be issued to the architect illustrating exactly what kind of vertical grain match to expect for a wood veneer base cabinet with two doors and a single drawer face.  Whatever the final resolution is for your project, this written approval from the architect should be sought to eliminate any ambiguity.  This is especially important for projects required to be QCP inspected and certified.

AWS Update: Progress Made

“The open comment period enabling the architectural woodwork industry to provide feedback on the Architectural Woodwork Standards, Edition 2, yielded several hundred observations and/or suggestions about the AWS,” according to Ashley Goodin, staff liaison to the AWI Technical Committee.  In August, the AWI committee sent 194 comments to the Joint Standards Committee (JSC) for consideration, and is awaiting the JSC’s resolution of nearly 100 items.  Thanks to all those who provided feedback about the new edition of the AWS currently under development.

While the ambitious timeline set by the JSC called for release of the new AWS in January, it is now expected in the second quarter of 2014.  Stay tuned for news about completion of the updated Standards.

Q Season’s Greetings!
Happy Holidays from QCC

The Quality Certification Corporation extends holiday greetings and best wishes for a prosperous New Year!



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Congratulations to the following companies that recently earned Q-accreditation. Look for these and more than 500 other Q-accredited woodworkers at

Bentley & Collins Company
Pennsdale, PA
Accreditation Date: 11/14/2013        
AWS Sections: P10.3, P11.1

Colby Woodworking, Inc.    
Dayton, OH
Accreditation Date: 10/15/2013        
AWS Sections: P10.1, P10.3, P11.1, P11.3

Conte Custom, Ltd.    
Amanda, OH
Accreditation Date: 10/2/2013        
AWI Sections: P5, P6.1, P11.1, P11.2, P11.3, P8 E, P10 E, P11.E, P6 E, P10.3, P8.1, P8.2, P8.3

Contemporary Concepts, Inc.    
Texarkana, TX
Accreditation Date: 10/31/2013        
AWS Sections: P11.1, P10.3, P11.E, P10 E

Enterprise Builders Corporation, Inc.
Albuquerque, NM
Accreditation Date: 11/26/2013        
AWS Sections: P11.1, P11.3, P10 E, P11.E, P10.3, P5

Hollman, Inc.    
Irving, TX
Accreditation Date: 8/28/2013        
AWS Sections: P5, P10 E, P10.1, P10.2, P10.3

Lifetime Design Corporation
Deer Park, NY
Accreditation Date: 8/30/2013        
AWS Sections: P5, P11.1, P11.2, P11.3, P6.1, C6 E, P8.1, P8.3, P8 E, P10 E, P11.E

Midwest Cabinet Solutions, Inc.
Marion, IN
Accreditation Date: 11/26/2013        
AWS Sections: P5, C8.3,
C8 E     

AWI QCC Board of Directors

Joseph A. Sorrelli
QCC President
Aljoe Woodwork Consultants
Bruce Spitz
QCC Treasurer
Classic Millwork & Products, Inc.

Michael Bell
Allegheny Millwork & Lumber
Jerry Campbell
Jerry M. Campbell & Associates
Bruce Cody
Architectural Wood
Rick Kogler
Strategic Development Group
Matt Lundahl
Meyer & Lundahl
Joe F. Winters

Phil Duvic*
Architectural Woodwork Institute
Potomac Falls, VA

Tricia Roberts, Secretary
AWI Quality Certification Corporation
Potomac Falls, VA

* ex officio
The board, which convenes in the fall each year, is responsible for program oversight, including policies and budgets.

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